Soothing and anti stripping shampoo

• 分类

  传达设计 日用品包装

• 年份

  2025

• 奖项

  优胜奖

• 设计公司

  Beijing Jingdong Century Trading Co., Ltd

• 设计师

  ZHE PAN / MENGGE ZHANG / Julia Zhao / MUMU / ZIHENG CHENG

• 制造商

  Beijing Jingdong Century Trading Co., Ltd

• 描述

  This shampoo packaging design addresses two major challenges: information clutter and homogenized cultural expression. By establishing a minimalist information hierarchy, it enables users to quickly identify core ingredients. It also innovatively incorporates Song Dynasty aesthetics, offering a contemporary interpretation of traditional culture and reshaping the emotional connection and interactive experience between the user and the product.