Dreame AirStyle Pro HI APP

Dreame AirStyle Pro HI APP has won the bronze award in the Website‑&‑APP‑Design category of the Shop! Design Awards. The competition evaluates entries across five dimensions: hardware‑software‑collaboration‑logic, AI‑intelligent‑application, multi‑user‑hierarchy‑management, workflow‑simplification and real‑scene‑implementation‑value. Award‑winning works represent cutting‑edge design standards for consumer‑hardware companion‑applications. Developed by Dreame Technology (Shanghai) Co., Ltd, as companion software for NS01 hair‑styler, it addresses household‑hair‑styling pain‑points: improper‑parameter‑setting and difficulty replicating salon‑level results. It builds a full digital hair‑styling service loop covering AI‑recognition, solution‑recommendation, step‑by‑step guidance and effect‑evaluation.

Design Concept & Structural Features

AI hair‑quality‑recognition collects hair‑profile data and matches personalized hairstyle, wind‑speed and temperature parameters for fine, coarse and damaged hair types. Full‑service workflow transfers salon‑style consultation‑teaching to mobile terminals, including hair‑analysis, hairstyle‑suggestion, visual‑guidance and result‑assessment. Dual‑operation‑modes: beginner‑mode applies AI‑preset‑parameters with one tap; advanced‑mode unlocks full‑parameter manual‑tuning for styling‑enthusiasts, catering to new‑users and experienced‑users. Multi‑user‑profile storage lets family‑members save individual hair‑data and preferences without repeated configuration for shared‑device usage. Illustrated step‑by‑step tutorials break down hairstyling procedures and lower learning‑barriers for home‑users. Beyond basic Bluetooth‑remote‑control, deep linkage with hair‑styler enables parameter‑delivery, device‑status‑feedback and styling‑record‑archiving to maximize hardware‑potential.

Exploration of Design Value

Combining AI‑algorithms, hardware‑software interaction and real‑world home‑styling‑pain‑points, the product breaks the stereotype that companion‑APPs act merely as remote‑controllers and positions software as a service‑oriented digital‑hair‑styling‑advisor. This award marks integrated innovation among personal‑care‑hardware, AI‑recognition‑algorithms and software‑UX‑design, delivering references for service‑oriented consumer‑hardware‑app‑development. Going forward, Dreame will keep advancing AI hair‑analysis‑algorithms, hairstyle‑knowledge‑base and cross‑device‑interaction‑technologies. Leveraging integrated hardware‑and‑software R&D capacity, the brand will reduce barriers for ordinary‑users to achieve professional‑grade home hair‑styling.

Compete for the "Design Oscar"of Consumer Goods

The Shop! Product Design Awards are open to brand owners, agencies, designers, and teams from around the world, covering a wide range of categories including home appliances, consumer electronics, fashion lifestyle, baby products, beauty and personal care, food and beverage packaging, and communication design. The new season is now open for entries, with the submission deadline on November 30. We look forward to your participation in defining the global trendsetter for consumer goods design.

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