SHOP-Shop! Design Awards

Harriet Sheffer

United Kingdom

Head of Strategy & Commercial APAC
Outform APAC
She has been a judge at the British Business Awards

With more than 12 years of cross-disciplinary experience, Harriet has guided teams to provide diversified solutions for brands and retailers looking to expand their business in China. And as a Creative Agency Lead, she has created dozens of Award-winning online and offline campaigns such as Adidas Republic of Sport, Huawei’s 2024 New Year in-store campaign, and DiDi English market entry campaigns.

Together with her team, she has guided OUTFORM APAC to win over 15 international awards, such as the RETAIL ASIA AWARD, EUROSHOP ANNUAL AWARD, SHOP! OUTSTANDING BUSINESS AWARD, DMAA INTERNATIONAL DIGITAL AWARD. etc.

Alongside designing for both brand activaions and retail, Harriet also has a deep understanding of the APAC market - with a strong understanding of China’s digitally native shoppers and digital eco-systems here–and she is regularly featured on JING DAILY and Retail Asia Magazine. She has also served as a board member for the British Chamber Shanghai, and has been a judge at many design, innovation and business awards over the last few years, as a lead judge at Google for Startups at the Startup Weekend, The British Business Awards, and the ESG Awards China.

Prof. Dr. Ken Nah

South Korea

Professor, Hongik University, South Korea
Board Member, World Design Organization (WDO)
Senior Vice President, Korea Federation of Design Associations (KFDA)
Juror for international design competitions including Red Dot Award, Dyson Award, Better Design Award, and Korea K-Design Award
Jarred Evans

United Kingdom

Managing Director of PDR
Fellow of the Royal Society of Arts
Juror for iF Design Award
Eisuke Tachikawa

Japan

Representative of NOSIGNER
Professor at Keio University
Board Director of World Design Organization (WDO)
Former President of Japan Industrial Design Association (JIDA)
Has served as a juror for international awards including Good Design Award, Pentawards, and World Architecture Festival (WAF)
Denys Lapointe

Canada

Chief Design Officer, Design & Innovation at BRP
Leader of the Red Dot Design Team of the Year 2025
Former Vice President of Design at Bombardier
Board Member of the World Design Organization (WDO, 2025)